PRIVACY POLICY

Effective Date: January 1, 2025

Lloyd Cellars, Inc. (“Lloyd Cellars,” “Prescription Vineyards,” “we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, join our wine club, shop with us online, or participate in our SMS/text messaging program.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email address, billing/shipping address, phone number, payment details, and date of birth (where required by law to verify age).
  • SMS Information: Mobile phone number and consent to receive messages.
  • Transactional Information: Purchase history, preferences, and account details.
  • Website Usage Data: Cookies, IP address, browser type, and pages visited.

2. How We Collect Information

  • Directly from You: When you sign up for our wine club, join our mailing or SMS list, purchase products, or contact us.
  • Automatically: Through cookies, pixels, and similar technologies when you browse our site.
  • SMS Program Specific: Our website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS.

3. How We Use Information

We use collected information to:

•Fulfill orders and provide customer service.

•Send transactional and marketing communications, including email and SMS.

•Provide cart reminder messages when you have abandoned your cart.

•Improve our website, services, and customer experience.

•Personalize product recommendations and promotions.

•Comply with legal obligations.

4. SMS Messaging & Data Use

By opting into our SMS/text messaging program, you agree to receive marketing messages, reminders, and updates from Lloyd Cellars and Prescription Vineyards. Message frequency may vary. Message and data rates may apply. Consent is not a condition of purchase.

  • We collect your mobile phone number when you sign up for SMS communications and may associate it with other customer data.
  • We use this information to send promotional messages, order updates, customer service responses, and cart reminders.
  • We do not sell, rent, or trade your mobile phone number. We may share your information only with trusted service providers (such as Klaviyo) who support our SMS program.
  • The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
  • If location tracking or location-based services are ever used in connection with SMS, we will clearly disclose how and why that information is collected.
  • You can opt out at any time by replying STOP to any text message. For help, reply HELP or contact us directly.

5. Sharing of Information

We may share information with:

  • Service Providers: Companies that perform services on our behalf (e.g., order fulfillment, shipping, marketing platforms).
  • Legal Requirements: When required by law, regulation, or legal process.
  • Business Transfers: In connection with a merger, sale, or transfer of assets.

We do not sell or share your SMS opt-in data and consent with any third parties.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

•Keep track of items in your shopping cart.

•Recognize returning visitors and remember preferences.

•Analyze site traffic and usage.

•Support marketing campaigns, including abandoned cart reminders via SMS.

You may disable cookies through your browser settings, but some features of our site may not function properly.

7. Your Choices & Rights

  • Email & SMS Marketing: You may opt out of promotional emails by clicking “unsubscribe” in any email. You may opt out of SMS by replying STOP.
  • Access & Correction: You may request access to, or correction of, your personal information by contacting us.
  • Cookies: You can control cookies through your browser settings.

8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure.

9. Children’s Privacy

Our website and services are intended for individuals 21 years of age or older. We do not knowingly collect information from anyone under 21.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

Lloyd Cellars, Inc.

1043 Ross Circle
Napa, CA 94558

Email: info@lloydcellars.com
Phone: (707) 257-2797

By using our Site, you acknowledge that you have read, understood, and agree to this Privacy Policy.